The Micro-Winery RevolutionUnleashing Your Winemaking Dream
Imagine crafting world-class wines right in the heart of your community. With Waters Edge Wineries, that dream becomes a thrilling reality. Our franchise model helps passionate entrepreneurs start complete wineries in a retail space as intimate as 3,500 square feet. We call it the “micro-winery” concept, and it's changing the landscape of winemaking.
Unlike traditional wineries that require expansive vineyards and complex grape-crushing operations, Waters Edge Wineries simplifies the process. By outsourcing the growing and crushing of grapes to our global network of esteemed vineyards and growers, we've removed the barriers that often hinder the path to winemaking success. This innovative approach lowers the cost of ownership and eradicates the biggest risks usually associated with wineries.
But simplicity doesn't mean compromise. Our micro-wineries offer all the charm and craftsmanship of traditional wineries, paired with the modern elegance of an urban setting. It's a winemaking experience that's both sophisticated and accessible.
Join the Waters Edge Wineries family and become a part of the micro-winery revolution. Embrace the opportunity to blend tradition with innovation, passion with entrepreneurship, and dreams with reality. Your winery awaits, and we're here to guide you every step of the way. Welcome to the new era of winemaking – welcome to Waters Edge Wineries!
Our WineA World in Every Glass
At Waters Edge Winery®, we pour our passion and expertise into every bottle, crafting wines that are as unique and inviting as the landscapes from which their grapes are harvested. Our exclusive selection includes the bold flavors of Merlots and Cabs, the refined elegance of Chardonnays, and the exotic complexity of Barolos, Gewurztraminers, Pinotages, Petit Verdot, and Ports.
But the magic of our winemaking doesn't stop at our on-site creations. We extend our reach across the globe, sourcing grapes from the world's most prestigious vineyards. From the sun-kissed valleys of California to the ancient terrains of Italy, France, New Zealand, Chile, and Germany, our wines encapsulate over 50 different expressions of terroir.
Each glass is a journey, a story, a celebration of the earth's most cherished grape-growing regions. Experience the world through the art of winemaking. Welcome to Waters Edge Winery® – where every sip is an adventure.
Our TasteA Symphony of Flavors and Aromas
How Our Wineries WorkA Fusion of Tradition and Innovation
Waters Edge Wineries® has reimagined the essence of winemaking, blending the time-honored traditions of the vineyard with the vibrant energy of the urban wine bar. In cities and towns across the country, we're unlocking the gates to a world once reserved for the few, inviting everyone to explore the rich tapestry of wine culture.
Our locations are more than just wineries; they're gathering places where the artistry of winemaking meets the joy of connection. With a diverse selection of wines crafted on-site, we offer a kaleidoscope of flavors and aromas, each one a testament to our commitment to quality and creativity.
But it's not just about tasting wine; it's about immersing yourself in an experience. At Waters Edge, you're not merely a guest; you're a part of a journey, a story, a family. From the relaxing ambiance to the engaging conversations, every moment is curated to awaken your senses and deepen your appreciation for this historically exclusive lifestyle.
Bistro-Style Appetizers, Food & DessertsA Culinary Celebration
Custom LabelingYour Story in a Bottle
Labeling PartiesA Gathering of Creativity and Connection
Immerse yourself in a celebration of art and wine with Waters Edge's unique labeling parties. Here, the joy of creation mingles with the warmth of friendship, turning an ordinary gathering into an extraordinary experience. Guests begin their journey online, designing a custom label that's a reflection of their personality and style. When the time comes, we welcome you and your loved ones to the winery, where unlabeled bottles await your personal touch.
Whether it's a family bonding moment or a lively outing with friends, our labeling parties offer a chance to craft something beautiful together. As you affix your specially designed labels to our wines, you're not just decorating a bottle; you're capturing memories, laughter, and love in every detail. At Waters Edge, we provide the canvas; you bring the creativity. Join us for a labeling party, and discover the joy of making wine truly your own. It's more than a label; it's a celebration, an art form, an unforgettable connection.
Wine ClubA Community of Flavor and Friendship
Welcome to the Waters Edge Wine Club, where wine enthusiasts find a home and every bottle tells a story. As a member, you'll embark on a monthly voyage of taste and discovery, enjoying specially selected bottles, complimentary tastings, exclusive discounts, and access to our unforgettable special events. But it's more than a subscription; it's an invitation to be part of the Waters Edge family.
Our wine club nurtures not just a recurring monthly revenue stream for Waters Edge Winery®, but more importantly, a community of loyal and cherished guests. Every month, we eagerly await your visit, ready to share the latest addition to your wine collection. With each pickup, each smile, each shared glass, you're not just our guest; you're our friend, our companion in this delightful journey through the world of wine. Join the Waters Edge Wine Club, and let's explore the essence of wine, connection, and celebration together. We're not just about wine; we're about the people who love it. We love our guests!
Private Parties & EventsCelebrate in Style at Waters Edge
At Waters Edge, your special occasions find the perfect backdrop. Whether you're raising a toast to love, achievement, or simply the joy of being together, our locations are tailored to embrace every moment. Designed with a flair for elegance and flexibility, we offer private tasting areas and secluded seating that can be transformed to match the mood of any event.
From intimate receptions to vibrant birthdays, from sentimental anniversaries to sophisticated corporate gatherings, we've crafted spaces that can be simultaneously private and part of our lively tasting room ambiance. It's a world where exclusivity meets community, where your celebration becomes a memory etched in fine wine and refined surroundings.
Embarking on a Winemaking AdventureYour Support & Training with Waters Edge
Joining Waters Edge is more than opening a winery; it's embarking on an exciting winemaking adventure. We guide you every step of the way, starting with pinpointing the perfect location and negotiating leases, through to your grand unveiling. Our partnership with a leading nationwide construction firm ensures your winery will be thoughtfully designed and built with precision, meeting your budget and timeline.
Waters Edge simplifies winemaking, transforming it into an accessible four-step process that anyone can master. We don't just help you craft exquisite wines; we make you a part of a vibrant community, standing out with a model unique in your area. We focus on generating revenue across five different categories, giving you a competitive edge.
With tried-and-true recipes at your disposal, you'll be crafting consistently high-quality vintages in no time. We equip you with everything required for efficient winemaking and to run a delightful bistro. But our support doesn't stop there.
Stay in the loop with our monthly newsletters, filled with up-to-date developments and techniques to nourish your winery's growth. Join our monthly conference calls for idea-sharing and encouragement, and participate in our annual franchise meetings for collective learning.
With Waters Edge, you're not just a franchisee; you're part of a family. Join us, and let's grow together.
Embarking on Your JourneyThe Pre-training Stage at Waters Edge
Stepping into the world of Waters Edge is a thrilling venture, and we're here to set you on the right path with our comprehensive pre-training program. As a new owner, you'll receive an enlightening set of materials, including our Operations Manual, Learning Guide, and carefully chosen books that provide the bedrock for running a triumphant franchise business and delve into the captivating world of wine.
Our Director of Training stands as your personal guide, highlighting essential materials to review and offering a hands-on tutorial on our state-of-the-art CRM system. This system will become your collaborative tool, shared with our internal team, tracking every vital step towards opening your winery. It's a roadmap to success, ensuring that nothing is overlooked.
As your opening day draws nearer, around 12-14 weeks out, our Director of Training shifts you into an engaging and more active training schedule. With Waters Edge, every detail is orchestrated to turn your dream into reality, embracing you into the world of wine with clarity, confidence, and unswerving support. Welcome to the family!
Digital MasteryYour Online Learning Journey at Waters Edge
At Waters Edge Wineries (WEW), we've woven our passion for innovation into our online training system. This dynamic Learning Management System (LMS) is not merely an educational platform but a gateway to your entrepreneurial journey within the winery world.
Dive into a meticulously crafted 12-week course, tailored to your pace, encompassing interactive tutorials, comprehensive reviews, and engaging quizzes. With each step, we ensure your mastery over the subject matter, focusing on three key areas:
- Understand the seamless integration of running a winery and bistro, where elegance meets efficiency.
- Delve into the nuances of wine knowledge that's specific to marketing and selling our exquisite collection.
- Grasp the foundational methods of producing wine at Waters Edge, a blend of tradition and innovation unique to each location.
Every week, join our Director of Training for a conference call to explore the material further, discuss questions, and bridge any gaps. It's a collaborative and immersive learning experience that forges your path towards becoming an expert in the wine industry. The world of wine awaits you, and with Waters Edge, you have the keys to unlock its wonders.
Hands-On MasteryThe Journey from Novice to Expert at Your Winery
At Waters Edge Wineries®, training takes a tactile and personalized form. Our Director of Training embarks on four dedicated visits to your franchise location, each mirroring the four pivotal stages of winemaking. You're not merely learning; you're engaging, crafting, and becoming a winemaker, guided by expertise and inspired by passion.
- The Stainless-Steel Symphony: In your facility, wine is not just fermented; it's composed. Under watchful eyes, you will wield the tools, following carefully crafted manuals, transforming raw grapes into an evolving masterpiece.
- Independence with Assurance: The final visit culminates in a confident stride towards winemaking autonomy. But fear not, our support continues to echo in the corridors of your winery, ready to assist whenever you call.
- Beyond the Launch: The grand opening is just the beginning. Enter into a partnership with our Director of Franchise Support. Together, you will navigate through the exhilarating terrains of growth, sales, and guest satisfaction. Regular checks evolve from weekly to monthly and then to quarterly, ensuring that your winery's performance sings to its fullest potential.
- The Annual Appraisal: Expect a yearly visit from the Director of Franchise Support, a moment of reflection and aspiration. Through assessments across various facets, we unearth opportunities to elevate your location's excellence even higher.
Your Waters Edge winery is a stage, and we provide the score for an unending performance of quality and success. Join us and play your part in this extraordinary symphony!
Igniting the SparkYour PR & Marketing Journey with Waters Edge
From the moment the ink dries on the franchise agreement, our marketing mavens are at the ready, kindling a fire of anticipation in your community for the upcoming winery location.
Here's how we fuel your success:
- Planting the Seed: Early on, we sow the excitement, painting the town with whispers of the extraordinary experience brewing at your new winery.
- Crafting Your Story: As the grand opening nears, we work hand in glove to sculpt your winery's narrative, uniquely yours yet part of the Waters Edge family. Through print, online, and broadcast channels, your story reaches both the connoisseurs and the curious.
- Social Media Alchemy: Our expertise extends into the vibrant realms of social media, where content isn't just posted; it's curated and boosted with strategies tailored to resonate with your community. We transform followers into guests and likes into love for your brand.
- Community Integration: But we don't stop there. Our marketing team ensures that your winery becomes a local landmark, connecting you with your local Chamber of Commerce and networking groups. We foster strategic partnerships that bloom into lasting relationships, fortifying the roots of your business in the local terrain.
With Waters Edge, your winery is not just a location; it becomes a sensation, weaving into the fabric of the community and pouring joy into the hearts of those who walk through its doors. Join us, and let's write your success story together!
A Meeting of MindsThe Introduction
Site VisitThe Site Visit
Understand Your TerrainYour Market
Blueprint Your SuccessBusiness Planning
Delve into DetailsKnow The FDD
Commit to the VoyageDeposit, More Info, & Second Visit
Seal the DealFranchise Agreement & Final Balance Settlement
With the ink dry on the franchise agreement, your winery dream bursts into life. The stage is set, the script is written, and it's time to unveil your unique winery to the world!
Embark with Waters Edge and turn your dreams of owning a winery into a delightful reality. A world of fine wine and community awaits you!
Explore Your Wine HorizonAvailable States